Human Resources Management: People and Productivity are your Competitive Advantage

Develop your awareness of current and future
challenges in the human resources field.

Explore management’s responsibilities in selection, retention,
development, evaluation and reward.

Special emphasis will be placed on the prevention of legal problems and
the latest developments in this ever-changing and
challenging arena

Strategic Visionary: Looking to the Future

Strategic thinking is the process of thought that goes on inside the heads of organizational leaders that extracts their best visionary thinking.

It is this strategic thinking that determines the “look” of the organization at some specific point in the future.

Strategic thinking is the framework for strategic and operational plans of an organization.

This session will illustrate the process to enable participants to focus on the long-term perspective while operating in the present.

Marketing Management:

Creating Competitive Advantage
This session examines the fundamental functions of
marketing management with respect to the driving
mission of the organization—the creation and
maintenance of long-term customer relationships that
profitably satisfy customer needs. We will target and
identify market opportunities, think about how to position
a firm’s product or service and understand the marketing
mindset. The effect of current market-place trends and
developments will be an important part of the session.